MSc International Marketing and Business Intelligence

Course overview

This MSc combines international marketing with business intelligence and data analytics. You will study marketing strategy, communications, customer-focused business, data analytics and how marketing strategies can be adapted to different international and cultural environments. You do not need a previous degree in marketing to apply. The course is also CIM accredited.

Course details

Degree level

Master's

Duration

1 year

Intake

January 2027

Tuition fee

£24,675 / year

Initial deposit

£6,000

Country

England

Campus

Colchester Campus

About this information

The details on this page have not yet been checked against the official course page by our team. Fees, intakes and requirements can change, so always confirm them on the official course page before you apply.

Not recorded here yet: Pakistan-specific requirements.

English Language Requirements

Main English Requirements

Only the tests listed here are shown as accepted for this course.

Entry requirements

General entry requirements

• 2:2 degree or international equivalent in any subject. • A CIM, CIPD or CMI professional qualification + 2 years' relevant professional/managerial experience may also be considered. • A lower-class degree may be considered with at least 3 years' relevant work experience. • IELTS 6.5 overall, with a minimum 5.5 in each component.

Scholarships & discounts

Scholarship - 5000 GBP (2:2) Early Bird - 1000 GBP reimbursement on enrollment

Pre-CAS interview

Required

Yes — a Pre-CAS / credibility interview is part of the process

Stage

After the initial deposit is paid

Format

Recorded interview

Course modules

• Business Analytics for Managers and Entrepreneurs • Professional and Academic Development • Business Analytics / Marketing-related core or optional modules • Optional modules chosen from the available list • 15,000-word Dissertation OR International Marketing Plan The course currently has a flexible structure with core and optional components, and Essex notes that modules may change as the curriculum is updated.